Alexander is founder and entrepreneur in eCommerce Technology since 2001.
Alexander became entrepreneur and founder after convincing the guardians’ court at the age of 16 in his hometown Hannover, Germany. In 2003 he built and launched a SMS payment system called CreditSMS, acquired by a t-mobile subsidiary. 2007 his eCommerce agency Visions took care of the first merchants launching on Google Checkout in the UK. Specialized in Magento his 40 employee Agency became part of the SinnerSchrader group in 2011. Following this Alexander was in charge of launching the Rakuten Checkout system. After heading digital product management and strategy at Libri, Alexander founded CouchCommerce early 2012 to guide online shops into the Post PC commerce age and to unify their commerce experience with the help of a mobile-first eCommerce platform. In May 2015 CouchCommerce was acquired by Stephan Schambach with the goal to join forces with Alexander to co-found NewStore Inc. The entire CouchCommerce team joined NewStore from day one. As Vice President of Corporate Development at NewStore in Boston, Alexander is heading strategic alliances, technology partnerships, investor relations, identifying and acquiring companies (M&A) as well as developing and leading market strategies that position the company to achieve long-term growth. In 2018 Alexander co-founded VentureVilla Inc. and joined as mentor to help German startup entrepreneurs build successful US companies.
Customer references include:
7 For All Mankind, adidas, Eastpak, Engelhorn, Globetrotter, Gruner + Jahr, Hellmann, Hugo Boss, Hunkemöller, Jack Wolfskin, Kipling, MDM Deutsche Münze, Mydeco, Mygoodshop ,OTTO, Reno, Runtastic, Stylelight, Thakoon, The North Face, Vans, VF Corp., Villeroy & Boch, WMF, Wrangler, Zumiez
NewStore 5 minutes pitch at the L2 mobile event April 2016 in New York.
CouchCommerce semi-finals pitch at the Web Summit 2014 in Dublin
CouchCommerce Pitch Video K5 Konferenz 2014
Willkommen bei CouchCommerce!
Post PC Commerce: Welche Rolle Connected TVs im eCommerce spielen werden!
CouchCommerce: Wie Tablets die Post PC Commerce Ära einleiten – Juni 2012
CouchCommerce BITKOM Innovators’ Pitch 2012 – März 2012
Mage Camp in London – April 2009: